Bing, one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. According to stats recently released from a study performed by Chitika, an online ad network, traffic from August through the first half of October appears to show that the number of users coming through Microsoft’s search engine has declined much more quickly than they were expect... Read Full Story

Snapnames, an aftermarket domain name auction service, has reportedly discovered that a rogue employee set up an account and bid against other bidders. And was doing it for several years. In a letter that I received today, Snapnames explained the situation: From: SnapNames.com [mailto:noreply@snapnames.com] Sent: Wednesday, November 04, 2009 12:23 PM To: XXXX@XXXXXXXXXXX.com Subject: Important Update From SnapNames Dear Moniker customer: I’m contacting you today to inform you of an unfortu... Read Full Story

by Zach Browne The Problem Online reputation management becomes vital when a potential customer searches for your company on a search engine only to find websites with negative information.  There are many scenarios that would cause this to happen but it typically happens on review sites like Yelp, Epinion or Angie’s List.  It could also be on someone’s personal blog or forum or there could even be an entire site dedicated to your demise like PayPalSucks.com.  Either way it’s not good a... Read Full Story

We all work hard enough in search marketing to get visitors to our sites and to our clients sites.  To make these site visits beneficial, we want visitors to peruse our content, understand the offerings and calls to action, and to then convert. Sounds pretty easy, right? Well, I don’t usually write about the things that people are doing correctly. Information Architecture One of the most often overlooked elements of a website is the information architecture, or how your content is structurall... Read Full Story

Ever since Bings launch, I have used it some, and my experience with is has been pleasant. News reports state that it’s the fastest growing search engine. Currently, it only holds about 11% of the search marketing industry. Google is still at a whopping 65%- but Bings growth has averaged (month to month) about 20%. This is phenomenal. Bing has put alot of focus on ‘Bing Travel’. A nice shortcut to finding great deals, which seemingly seems to simplify orbitz.com’s efforts. You can look for la... Read Full Story

This week I got to analyze PPC landing pages with a client and I had an absolute blast. There were two pages that stuck out from the others. Both pages were very similar in content. One was a little more serious and had somewhat negative content as a deterrent for unqualified leads. The other page was more open and friendly. They both had the exact same call to action. The interesting fact is that the page with the more negative content is outperforming the other page. The page designs are on... Read Full Story

There are many different ways to search the internet, regardless if you are looking for videos, pictures, or what have you. Having to go to different searching platforms can be rather time consuming. Thanks to the LeapFish multimedia searching platform, internet users worldwide will be able to enjoy the convenience of searching Google, Yahoo!, and Bing all on the same webpage. LeapFish is a new multimedia search engine that captures the variety of the web in a single search platform. This ... Read Full Story

Comverse has recently told OSS News Review that United Telecommunications Services (UTS), an incumbent telecommunications provider in the Caribbean, is in the final stages of deploying the Comverse ONE Billing and Active Customer Management solution across its entire subscriber base. UTS is deploying Comverse’s flagship offering for Business Support Systems (BSS) in seven territories (Curacao, Bonaire, Sint Maarten [Dutch], Saint Martin [French], Sint Eustatius, Saba and Suriname). The Comve... Read Full Story

You’ve probably heard people talking about Twitter. It’s all over the news, on the radio, and even on some television commercials: “follow us on Twitter”, they say. Twitter is a popular social media web site that allows you to post “tweets” to those who follow you. It is a popular microblogging platform, and it even integrates with many mobile phones now, like the iPhone. So, how do you set up a Twitter account? Here are the steps required in order to set u... Read Full Story

Amdocs (NYSE: DOX), the leading provider of customer experience systems, has acquired jNetX, a privately-held service delivery platform (SDP) provider, for $50 million net of debt and cash, subject to post closing adjustments. This acquisition accelerates Amdocs’ position in the SDP market by combining jNetX’s industry leading offering with Amdocs’ existing customer experience solutions and service delivery capabilities. For perspective, the SDP market is estimated to grow a... Read Full Story