St. John: Angelina Jolie Out, Karen Elson In
Left: Angelina Jolie. Right: Karen Elson. Composite image by Bauer Griffin and Getty.
Jolie replaced St. John exec Kelly Gray in 2005.Farewell, Angelina: St. John has chosen a new spokesmodel.
After four years as the face of relatively conservative fashion label St. John Knits, Angelina Jolie has been replaced by the flame-haired supermodel Karen Elson. St. John CEO Glenn McMahon told WWD, "We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette." He also noted that Jolie's stardom had overpowered the brand.
The company hopes their choice of model reflects a more modern, "evolved" state of the brand. Elson, 30, is married to musician Jack White of the White Stripes, with whom she has two children.
More pictures of Karen Elson:
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